Social Media Marketing Facebook community (group) and Instagram

Summary:

The brand is on a mission to help create more sustainable food gardeners (DirtMagicians) through an inclusive, safe, collaborative & fulfilling training program &  community.

Highlight:

  • 80 ⇢ 2,100 members growth on the brand’s private Facebook group 
  • Development of content strategies and designs that helped increase user engagement over 25%
  • Weekly progress report and analysis.
  • Development of SOPs for various gardening campaigns and events.
  • Development of micro influencer partnership programs and outreach systems.
  • Growth of Instagram account from 200 – 520 followers.

Content samples I developed/designed for the brand

Description

DirtMagicians are a unique tribe of gardeners, who not only grow food for themselves and their families, but are also stewards of their ecosystems.