Social Media Marketing Facebook community (group) and Instagram
Summary:
The brand is on a mission to help create more sustainable food gardeners (DirtMagicians) through an inclusive, safe, collaborative & fulfilling training program & community.
Highlight:
- 80 ⇢ 2,100 members growth on the brand’s private Facebook group
- Development of content strategies and designs that helped increase user engagement over 25%
- Weekly progress report and analysis.
- Development of SOPs for various gardening campaigns and events.
- Development of micro influencer partnership programs and outreach systems.
- Growth of Instagram account from 200 – 520 followers.
Content samples I developed/designed for the brand
Description
Dirtmagicians
Aug 27, 2021 - May 5, 2022
DirtMagicians are a unique tribe of gardeners, who not only grow food for themselves and their families, but are also stewards of their ecosystems.