Tag Archives: marketing101

Top CRM Marketing Tools For Your Business
CRM, which stands for “Customer Relationship Management,” is the umbrella term for all business development, customer retention, and customer acquisition tactics, methodologies, tools, and techniques. To boost overall earnings, this software makes sure that every phase of the relationship with customers runs smoothly and effectively. The software gathers data on customers through several channels. As…

The Future of Digital Marketing: Top 3 Tech Trends That Will Influence Your Marketing
This article will expose you to the future of digital marketing- the tech trends that would not only keep you updated but also make you stay at the top of your marketing game. Change, they say is constant and that does not exclude the marketing world. As a brand in today’s world that is actively…

How Automation Tools Can Hurt Your Social Media Marketing
Social media automation tools enable social media managers to work more efficiently. You can schedule your content in bulk. You can efficiently and rapidly cross-post. You can do a lot more with a bit of code.However, as you can do all of this, it is critical to avoid over-reliance on automation tools.If you would like…

7 Simple Email Marketing Strategies to Increase Your Open Rate
Are you steadily declining in your email open rate? Then here are some simple email marketing strategies to increase your open rate. It is a very good marketing strategy to use mail to promote or create awareness for your brand(s), products, or services while developing relationships with potential customers or clients. however, comes at a…

Influencer Marketing: 5 Reasons Why it is an Essential Part of Your Digital Marketing Strategy
Influencer marketing has become the new go-to solution for many brands, companies, and businesses. I previously wrote an article about the 5 reasons you must include Tiktok in your marketing, and one of these reasons was influencer marketing. New businesses and brands surface more rapidly than ever now, and although there are more customers than…

The Dos and Don’ts of Instagram Marketing
Instagram marketing is another kind of social media marketing that involves raising awareness and the promotion of a brand, company or service on Instagram.Instagram is an app that was mainly for uploading media (photos and videos), hashtags and geographical tags – it was mainly a ground for aesthetics but today, it has numerous functions as…

What’s New in 2022 on Instagram: New Features and Updates
Here’s what’s new on Instagram: new features and updates. Since 2010, when Instagram was founded, it has remained one of the most relevant and fastest growing social media platforms in the world. The impact and greatness of Instagram cannot be overlooked as it is a connecting platform that connects people of different races and cultures….

Marketing is no longer about the stuff you make, but the stories you tell. – Seth Godin.
No matter the product or service you provide, there is a great chance that it’s a commodity, or at the least, you have many comparable competitors.
Thus, differentiation has to take another route. That route is content.