automation tools

How Automation Tools Can Hurt Your Social Media Marketing

Social media automation tools enable social media managers to work more efficiently. You can schedule your content in bulk. You can efficiently and rapidly cross-post. You can do a lot more with a bit of code.However, as you can do all of this, it is critical to avoid over-reliance on automation tools.If you would like…

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email marketing

7 Simple Email Marketing Strategies to Increase Your Open Rate

Are you steadily declining in your email open rate? Then here are some simple email marketing strategies to increase your open rate. It is a very good marketing strategy to use mail to promote or create awareness for your brand(s), products, or services while developing relationships with potential customers or clients. however, comes at a…

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TikTok Releases New Tools to Ensure Users Can Credit Trend Originators

TikTok Releases New Tools to Ensure Users Can Credit Trend Originators

On the 18th of May 2022, TikTok releases new tools to ensure users can credit trend originators. TikTok has introduced a new feature that will be the first innovation of its creator crediting tools, allowing innovators to straightforwardly tag and give credit to others using a new button while editing and publication process, after years of uncredited dance and meme…

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Influencer Marketing: 5 Reasons Why it is an Essential Part of Your Digital Marketing Strategy

Influencer marketing has become the new go-to solution for many brands, companies, and businesses. I previously wrote an article about the 5 reasons you must include Tiktok in your marketing, and one of these reasons was influencer marketing.  New businesses and brands surface more rapidly than ever now, and although there are more customers than…

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instagram marketing

The Dos and Don’ts of Instagram Marketing

Instagram marketing is another kind of social media marketing that involves raising awareness and the promotion of a brand, company or service on Instagram.Instagram is an app that was mainly for uploading media (photos and videos), hashtags and geographical tags – it was mainly a ground for aesthetics but today, it has numerous functions as…

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instagram: new features and updates

What’s New in 2022 on Instagram: New Features and Updates

Here’s what’s new on Instagram: new features and updates. Since 2010, when Instagram was founded, it has remained one of the most relevant and fastest growing social media platforms in the world. The impact and greatness of Instagram cannot be overlooked as it is a connecting platform that connects people of different races and cultures….

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